Color Identifier

Brand Color Palette Generator

Build a brand palette from real colors you capture instead of random swatches.

A different take on a brand color palette generator

If you searched for a brand color palette generator, you’re probably after a tidy set of brand-ready colors. Color Identifier reaches that goal a different way. It doesn’t spin up random schemes — it helps you capture the real colors a brand already uses and assembles them into a palette you control.

How to build the palette

  1. Open Color Identifier and choose From Photo to load a logo or screenshot.
  2. Tap each color you want to include, like an eyedropper.
  3. Or use Live Camera to read colors off printed signage and products.
  4. Every reading returns Hex, RGB, CMYK and Pantone codes.

Rather than a black-box brand color palette generator, you get full say over which colors land in the set, and captured colors are more reliable:

Keep and reuse your palette

Save your sampled colors as one palette so the whole set stays together, then export or share the codes. The values are universal, so this stands in for a brand color palette generator while working with any paint range, design tool, or document.

Frequently asked questions

Is this a brand color palette generator that invents schemes?

No. Color Identifier doesn't generate random schemes. Instead of a brand color palette generator, it captures the real colors you choose and turns them into exact codes.

How do I get a palette then?

Sample colors from a logo, photo, or real object. Each one returns Hex, RGB, CMYK and Pantone codes, and you collect them into a saved palette.

Can I share the finished palette?

Yes. Export or share your saved palette so the exact codes reach teammates, printers, or design apps.

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